BEST ADVERTISING STRATEGY: CLEARWATER TRAVEL PLAZA

 

BY STEPHANIE THEISEN  via http://blog.leightonbroadcasting.com/

CLIENT OVERVIEW

Since 1976, Clearwater Travel Plaza has been in the business of serving professional drivers and travelers alike. They’re far enough away from the Twin Cities to avoid the chaos of the traffic, but close enough to not be out of the way either. They’re also our final entry in our Best Advertising Strategy blog series

Located just off interstate 94 in Clearwater, they’re in a prime location for anyone on the road to stop by for just about anything they may need. And when I say just about anything, it’s true. Clearwater Travel Plaza is one of a kind. They’re not just a gas station. They're a travel plaza with a full service restaurant and bar, bakery, food court, gift shop, car wash, fuel center, and convenience store. They even offer catering services through Cutting Edge Catering. More...