AdCore® Local Leadership - Media Industry Experts and Leaders
Leonard J Fabiano III (Joe) – Chief Executive Officer
Joe has served as founder and C-level executive for many startup ventures including StarNet, Pathfire and eMediaTrade. Leading up to his startup career, he served in various technology, operations and sales & marketing roles for Cox Media, DG and Texscan. Joe has helped envision, design and develop many industry-changing technologies including MPEG 2 encoding and decoding, the first video server technology, the world’s first digital Content Delivery Network, Desktop video browsing and cataloging for the Broadcast News industry, High Definition TV Object format for distribution, the SMPTE 2021 data interchange standard and several others. He has authored several patents and patents pending and has led industry standards committees and chaired industry technology conferences in the Broadcast and Cable TV industries.
Mark Hilden – Head of Operations
Mark has been in technology for 30+ years. He started out building Traffic & Billing systems for Broadcast TV, Radio & Satellite for Bonneville International. He maintained their older T&B platforms and replaced them with the first client-server T&B system ever built. The scheduler for this system is still being used commercially by some portion of the Marketron customer base. He started building enterprise class systems for global companies in several industries including Insurance, Financial Services, Logistics and On-line media. He spent a few years working on process improvement and organizational performance improvement training and auditing companies on CMMI, ISO9000, CoBIT and SOX compliance certifications. He contracted with HSW to re-architect the entire How Stuff Works platform which supported seven different sites (over 2M web pages) converting it to be fully CMS-based to support full editorial control of all publisher content. He has now come full circle back to the media industry, joining AdCore® Local, LLC to contribute to the Enterprise Class development techniques and architecture of our AdCore Platform.
Kojo Cole-Kesse - Head of Finance
Kojo Cole-Kesse several years of finance experience in the software as a service business.